I got to hear the interesting story and business model of kiweno, a digital health startup and rising star in Austria. What’s the product, where is the demand and were there challenges with perceptions after the Theranos scandal?
Berlin has a lot of exciting events to feed the thriving startup scene here. And really at the heart of Berlin (on the Museum Island), the German Technology Entrepreneurship Center (GTEC) is contributing to this environment through their open lectures for entrepreneurship.
I had the chance to attend their last Open Lecture, held by Bianca Gfrei — who created HealthTech startup kiweno right out of college and was nominated Austria’s 2016 founder of the year. Bianca made a really compelling presentation of her company, which sells self-diagnosis kits for food intolerances and allergies directly to the public – and the vision of empowering personal health.
How was kiweno started?
After studying Communication Science in Vienna and International Business in Innsbruck,